Sunday, March 8, 2009

Sports Illustrated (Blog 7)



Hello everyone,
I know my main focus is on emphasis of sports on television, but I was thinking that a good topic to talk about this week is sports in media in general, and I thought of magazines, Sports Illustrated in fact. This magazine is among the top selling magazines for men, and sports lovers in general. It covers nearly every aspect of the sports world, including all of the scandals that happen in collegiate and professional sports.

In this magazine, you can see things that may not be positive to the public. As I was looking for a topic about sports, I came across an image of the magazine and the image to the top right is what I found. The infamous swimsuit addition. They use women's bodies to sell magazines, while also incorporating sports. They have used some women athletes, like Serena Williams, Danica Patrick, Jenny Finch, Venus Williams, Anna Kournikova, and several others. I see this as bad, exploiting women's bodies, but it seems a little better when they are actually using female athletes to model. But, I disagree with them using women who have no assosication with sports. This has caused some controversy.

So in a way I see it as sports are showing a negative image, by advertising their news in magazines, with tactics such as the swimsuit issue of Sports Illustrated. In my opinion it gives sports bad publicity.

1 comment:

  1. Ashley that was a very interesting post and very true! Whenever something is appointed at men, we MUST put a female’s body in there, usually one that is barely covered. I believe this portrays men to see woman as just a figure and not a real person. But I do agree with you, it does seem a tiny bit better when these women are advertised and are a part of sports such as the William’s sisters, Ana Kournikova, and Jenny Finch. I believe the best imagine to be seen in the Sports Illustrated is MEN, because aren’t those the ones who view this magazine the most?

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